Saltwater Baits
The Googan Squad saltwater baits collection brings together the swimbaits and soft plastics the crew reaches for when they trade the lake for the coast. Whether you're casting from the rocks, working the surf at first light, or fishing along a bluff wall, these Googan baits for saltwater are built around one simple idea: match the baitfish. Every bait here is a baitfish profile, and each one is shown in the white, pearl, silver and gray shad colors that look right in clear, bright coastal water.
Along the coast, predators like striped bass, redfish, speckled trout, snook and bluefish spend much of their time chasing mullet, menhaden, glass minnows and other silvery forage. That's why this lineup leans away from the green pumpkins and craw colors you'd throw at home and toward natural shad tones that flash and roll like the real thing.
On the Googan Squad side, the Saucy Swimmer and Saucy Slimmer are paddle tails that swim with a steady kick on a jighead, making them easy to cast a long way and cover water from the beach or a jetty. The Dart is a soft jerkbait that darts and glides like a wounded baitfish when you twitch it, and the Dangle Minnow gives you a smaller, subtle option for when fish key on little bait. The Guppy rounds it out with a line-through design that lets the body slide up the line after the hookset, giving fish less leverage to throw the hook.
For bigger fish, the Bass Mafia Daingerous swimbaits bring a larger, more lifelike profile. The Unloaded version lets you rig it your own way, while the Loaded Daingerous comes in 5", 6", 7" and 8.5" sizes, so you can scale up when the bait is big and the fish are bigger.
A few saltwater tips go a long way. Step up your leader for toothy fish and rough structure, and rinse your rods, reels and any rigged baits with fresh water after every trip so salt doesn't take a toll on your gear.
Whether you're planning your next trip to the coast or you fish the salt every weekend, the Googan Squad saltwater collection gives you a dialed-in lineup of baitfish swimbaits and soft plastics in the colors that matter most. Pick your profile, match the hatch and send it.
Saltwater Baits FAQs
Tips on rigging, fishing and choosing the right saltwater baits from the Googan Squad.
What are the best Googan Squad baits for saltwater?
Start with baitfish profiles in light, natural colors. The Saucy Swimmer and Saucy Slimmer paddle tails, the Dart soft jerkbait and the Bass Mafia Daingerous swimbaits cover most saltwater situations, from the surf to the rocks to inshore flats.
Can I use Googan baits in saltwater?
Yes. Soft plastics fish just as well in salt as they do in fresh water. Saltwater is hard on metal, so rinse jigheads, hooks and any baits with built-in hardware in fresh water after every trip, and let them dry before you put them away.
What colors work best for saltwater fishing?
White, pearl, silver and gray shad colors match the mullet, menhaden and other silvery baitfish that many coastal predators feed on. In stained water or low light, a color with a darker or brighter back can help fish find your bait.
What size swimbait should I use in saltwater?
Match the size of the bait in the area. Smaller 3 to 5 inch baits like the Saucy Swimmer, Dart and Dangle Minnow are great when fish are feeding on small bait. When the bait is big or you are hunting bigger fish, step up to the 6, 7 or 8.5 inch Bass Mafia Loaded Daingerous.
How should I rig a paddle tail for saltwater?
A jighead is the most popular way to fish a Saucy Swimmer or Saucy Slimmer in saltwater. Choose a weight that lets you cast into the wind and still reach the bottom in current, then slow roll it or hop it back. In shallow water, a weighted swimbait hook keeps it higher in the water column.
What saltwater fish can I catch with these baits?
Depending on where you fish, baitfish swimbaits and soft jerkbaits catch striped bass, redfish, speckled trout, snook, bluefish, flounder and plenty more.
Do I need a leader for saltwater?
Most anglers use a fluorocarbon leader in clear water so the line is harder for fish to see. Go heavier when you are fishing around rocks, oyster beds or fish with sharp teeth.



































































































