Soft Baits

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      24 products
      Sale
      Googan Mystery Bait
      $2.49 $5.99 Save $3.50
      Guppy 3.8"
      $7.99
      Trending Sale
      Bandito Bug
      from $3.99 $5.99 Save $2.00
      Scuddle Bug
      $7.99
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      Pinner Worm
      $4.99 $5.99 Save $1.00
      Trending Sale
      Krackin' Craw
      from $3.99 $5.99 Save $2.00
      Sale
      Blazin' Worm XL
      $5.59 $6.99 Save $1.40
      Saucy Slimmer
      $6.99
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      Lunker Log
      $3.99 $5.99 Save $2.00
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      Slizzard Lizard
      $3.99 $5.99 Save $2.00
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      Love Grub
      $3.99 $5.99 Save $2.00
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      Happy Trailer
      $3.99 $6.99 Save $3.00
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      Blazin' Worm
      $3.59 $5.99 Save $2.40
      Sale
      Saucy Swimmer
      from $3.99 $5.99 Save $2.00
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      Trench Hawg
      $2.99 $5.99 Save $3.00
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      Doob Tube
      $2.99 $5.99 Save $3.00
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      Dart
      $2.29 $5.99 Save $3.70
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      Rattlin' Chunk
      from $2.99 $5.99 Save $3.00
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      Rattlin' Ned
      $2.99 $5.99 Save $3.00
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      Mondo Worm
      $2.99 $5.99 Save $3.00

      Take your fishing game to the next level with Googan Squad’s premium soft baits, expertly designed for versatility, lifelike action, and maximum performance in any fishing condition. From flipping and pitching in heavy cover to finesse techniques like drop-shotting or Texas rigs, our soft plastics deliver irresistible movement that triggers aggressive strikes.

      Explore our wide range of soft baits, including creature baits, worms, craws, swimbaits, and more—all engineered to mimic natural prey and trigger bites from even the most finicky fish. Whether you're targeting bass in shallow water, skipping docks, or working deep structure, Googan Squad soft baits provide the perfect blend of durability and action to land your next trophy catch.

      Equipped with innovative designs and premium materials, our soft baits are trusted by anglers nationwide to produce consistent results. Pair them with Googan Squad hooks or your favorite terminal tackle for unbeatable performance on the water. Get ready to rig, cast, and reel in big bites with Googan Squad soft baits!