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NEW | BFCM
NEW
5% - 20% OFF
20% - 40% OFF
40% - 60% OFF
60% - 75% OFF
APPAREL
SALE
HATS
POLOS
T-SHIRTS
BOOTS
HOODIES
HOODED LONG-SLEEVE PERFORMANCE
SHORTS & PANTS
LONG-SLEEVE PERFORMANCE
SUNGLASSES
ACCESSORIES
BELTS
GLOVES
GAITERS
SHIRT OF THE MONTH
TACKLE
NEW RELEASES
THE GOOGAN RESERVE
WALL OF MONDOS
SOFT BAITS
CRAW & CREATURE
WORMS & FINESSE
JERK & SWIM
TOADS
TRAILERS
TUBES
SOFT BODY SWIMBAITS
HARD BAITS
JIGS
CRANKBAITS
JERKBAITS
SPINNERBAITS
SWIMBAITS
TOPWATER
BLADE BAITS & SPOONS
MICRO
TERMINAL
GREEN SERIES HOOKS
GOLD SERIES HOOKS
TUNGSTEN
LINE
CRAPPIE BAITS
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SALE
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TEAM GOOGAN REWARDS
GSTACKLEADVISOR.AI
GOOGAN - LFG
GOOGAN - JONB
GOOGAN - 1ROD1REEL
GOOGAN - FLAIR
HIGH SCHOOL FISHING PURCHASE PROGRAM
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Product Type
Jigs
(7)
Terminal
(28)
Soft Plastics
(37)
Crankbaits
(9)
Topwater
(9)
Wire Baits
(5)
Crappie
(2)
Storage & Bags
(5)
Casting Rods
(3)
Spinning Rods
(6)
Spinning Reels
(4)
Hook Size
#1
(6)
1/0
(7)
2/0
(11)
3/0
(10)
4/0
(12)
5/0
(12)
6/0
(9)
7/0
(5)
8/0
(3)
Weight
1/16 oz
(1)
1/8 oz
(1)
3/16 oz
(2)
1/4 oz
(7)
5/16 oz
(2)
3/8 oz
(9)
7/16 oz
(1)
1/2 oz
(10)
9/16 oz
(1)
5/8 oz
(1)
3/4 oz
(4)
7/8 oz
(2)
9/10 oz
(1)
1 oz
(2)
3/64 oz.
(1)
1/16 oz.
(2)
5/64 oz.
(1)
1/8 oz.
(8)
3/16 oz.
(4)
1/4 oz.
(10)
3/8 oz.
(7)
1/2 oz.
(4)
5/8 oz.
(1)
3/4 oz.
(1)
1 oz.
(2)
1 1/2 oz.
(1)
Color
Alabama Craw
(8)
Albino
(3)
Aurora Shad
(1)
Ayu
(3)
Baby Bass
(2)
Baddy Shaddy
(2)
Bama Bug
(5)
Black
(9)
Black Blue
(8)
Black Blue Flake
(17)
Black Red Flake
(2)
Blackback Shad
(4)
Blue Baby
(9)
Blue Craw
(6)
Blue Steel
(2)
Blueback Herring
(5)
Bluegill
(13)
Bone
(9)
Brown
(1)
Bullfrog
(3)
California Craw
(11)
Canada Craw
(2)
Cash Craw
(3)
Chartreuse
(1)
Chartreuse Black Back
(2)
Chartreuse Blue
(3)
Chartreuse Blue Back
(5)
Chartreuse Pearl
(5)
Chartreuse Pepper w/ Green Fleck
(5)
Chartreuse White
(5)
Chrome
(2)
Chrome Blue Back
(1)
Cinnamon
(1)
Citrus Shad
(6)
Cornpop Craw
(2)
Cowboy Craw
(4)
Dainger Zone
(6)
Delta Craw
(3)
Electric Shad
(5)
Fire Craw
(3)
Flamin' Hot
(16)
Ghost Ayu
(2)
Ghost Gill
(16)
Ghost Minnow
(2)
Ghost Pro Bass
(2)
Goby
(2)
Gold Chrome
(2)
Gold Digger
(2)
Googan Green
(4)
Green Gizzard Shad
(4)
Green Pumpkin
(31)
Green Pumpkin Blue
(5)
Green Pumpkin Pearl
(5)
Green Pumpkin Purple
(9)
Hot Pink
(3)
Junebug
(11)
Kosmo Shad
(2)
Leopard Frog
(3)
Magic Shad
(1)
Matte Bone
(4)
Mondo Shad
(6)
Morning Dawn
(3)
Mud Minnow
(2)
Mudbug
(4)
Murky Minnow
(2)
Native Shad
(10)
Natural
(11)
Night Club
(15)
Okeechobee Craw
(13)
PBJ
(4)
Pearl
(9)
Perch
(3)
Plum
(3)
Pro Blue
(3)
Pro Blue Red
(6)
Purple Shiner
(2)
Rotten Pumpkin
(5)
SBU Hitch
(2)
Serial Giller
(2)
Sexy Shad
(18)
Sexy Shimmer
(2)
Shad
(1)
Shattered Shad
(4)
Shotgun Shad
(5)
Silver Flash
(7)
Smelt
(2)
Sprayed Lettuce
(10)
Sriracha Craw
(6)
Summer Craw
(7)
Sunrise Craw
(4)
Sunset Bug
(2)
Tennessee Shad
(4)
Texas Gizzard
(3)
Toxic Waste
(3)
Violet Albino
(3)
Watermelon Red
(11)
Watermelon Red Flake
(8)
Whink
(1)
White
(12)
White Pearl Shad
(6)
Size
Mini
(5)
3600
(1)
2"
(1)
2.5"
(1)
2.8"
(1)
3"
(1)
3.3"
(2)
3.5"
(3)
3.8"
(1)
4"
(8)
4.2"
(1)
4.65"
(1)
4.8"
(1)
5"
(5)
6"
(5)
6.5"
(1)
7"
(3)
7.25"
(1)
8"
(1)
10"
(1)
1000 5.2:1
(2)
Flat
(1)
Micro
(2)
Original
(3)
Poppin'
(1)
Regular
(1)
Filter
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Product Type
Jigs
(7)
Terminal
(28)
Soft Plastics
(37)
Crankbaits
(9)
Topwater
(9)
Wire Baits
(5)
Crappie
(2)
Storage & Bags
(5)
Casting Rods
(3)
Spinning Rods
(6)
Spinning Reels
(4)
Hook Size
#1
(6)
1/0
(7)
2/0
(11)
3/0
(10)
4/0
(12)
5/0
(12)
6/0
(9)
7/0
(5)
8/0
(3)
Weight
1/16 oz
(1)
1/8 oz
(1)
3/16 oz
(2)
1/4 oz
(7)
5/16 oz
(2)
3/8 oz
(9)
7/16 oz
(1)
1/2 oz
(10)
9/16 oz
(1)
5/8 oz
(1)
3/4 oz
(4)
7/8 oz
(2)
9/10 oz
(1)
1 oz
(2)
3/64 oz.
(1)
1/16 oz.
(2)
5/64 oz.
(1)
1/8 oz.
(8)
3/16 oz.
(4)
1/4 oz.
(10)
3/8 oz.
(7)
1/2 oz.
(4)
5/8 oz.
(1)
3/4 oz.
(1)
1 oz.
(2)
1 1/2 oz.
(1)
Color
Alabama Craw
(8)
Albino
(3)
Aurora Shad
(1)
Ayu
(3)
Baby Bass
(2)
Baddy Shaddy
(2)
Bama Bug
(5)
Black
(9)
Black Blue
(8)
Black Blue Flake
(17)
Black Red Flake
(2)
Blackback Shad
(4)
Blue Baby
(9)
Blue Craw
(6)
Blue Steel
(2)
Blueback Herring
(5)
Bluegill
(13)
Bone
(9)
Brown
(1)
Bullfrog
(3)
California Craw
(11)
Canada Craw
(2)
Cash Craw
(3)
Chartreuse
(1)
Chartreuse Black Back
(2)
Chartreuse Blue
(3)
Chartreuse Blue Back
(5)
Chartreuse Pearl
(5)
Chartreuse Pepper w/ Green Fleck
(5)
Chartreuse White
(5)
Chrome
(2)
Chrome Blue Back
(1)
Cinnamon
(1)
Citrus Shad
(6)
Cornpop Craw
(2)
Cowboy Craw
(4)
Dainger Zone
(6)
Delta Craw
(3)
Electric Shad
(5)
Fire Craw
(3)
Flamin' Hot
(16)
Ghost Ayu
(2)
Ghost Gill
(16)
Ghost Minnow
(2)
Ghost Pro Bass
(2)
Goby
(2)
Gold Chrome
(2)
Gold Digger
(2)
Googan Green
(4)
Green Gizzard Shad
(4)
Green Pumpkin
(31)
Green Pumpkin Blue
(5)
Green Pumpkin Pearl
(5)
Green Pumpkin Purple
(9)
Hot Pink
(3)
Junebug
(11)
Kosmo Shad
(2)
Leopard Frog
(3)
Magic Shad
(1)
Matte Bone
(4)
Mondo Shad
(6)
Morning Dawn
(3)
Mud Minnow
(2)
Mudbug
(4)
Murky Minnow
(2)
Native Shad
(10)
Natural
(11)
Night Club
(15)
Okeechobee Craw
(13)
PBJ
(4)
Pearl
(9)
Perch
(3)
Plum
(3)
Pro Blue
(3)
Pro Blue Red
(6)
Purple Shiner
(2)
Rotten Pumpkin
(5)
SBU Hitch
(2)
Serial Giller
(2)
Sexy Shad
(18)
Sexy Shimmer
(2)
Shad
(1)
Shattered Shad
(4)
Shotgun Shad
(5)
Silver Flash
(7)
Smelt
(2)
Sprayed Lettuce
(10)
Sriracha Craw
(6)
Summer Craw
(7)
Sunrise Craw
(4)
Sunset Bug
(2)
Tennessee Shad
(4)
Texas Gizzard
(3)
Toxic Waste
(3)
Violet Albino
(3)
Watermelon Red
(11)
Watermelon Red Flake
(8)
Whink
(1)
White
(12)
White Pearl Shad
(6)
Size
Mini
(5)
3600
(1)
2"
(1)
2.5"
(1)
2.8"
(1)
3"
(1)
3.3"
(2)
3.5"
(3)
3.8"
(1)
4"
(8)
4.2"
(1)
4.65"
(1)
4.8"
(1)
5"
(5)
6"
(5)
6.5"
(1)
7"
(3)
7.25"
(1)
8"
(1)
10"
(1)
1000 5.2:1
(2)
Flat
(1)
Micro
(2)
Original
(3)
Poppin'
(1)
Regular
(1)
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Gold Series Dart Hook
$2.45
$6.99
Regular price
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Save $4.54
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Gold Series 1000 Spinning Reel
$90.30
$129.00
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Save $38.70
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Gold Series Finesse Light Spinning Rod
$69.99
$169.99
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Limited Edition Reserve Lunker Log - [OG Googan]
$5.99
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Green Series Finesse Light Spinning Rod
$57.99
$119.99
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Save $62.00
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Limited Edition Reserve Bandito Bug - [Nebula]
$5.99
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Green Series Twitch Casting Rod
$107.99
$119.99
Regular price
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Save $12.00
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Fuzzy Wuzzy
$5.99
$7.99
Regular price
Sale price
Save $2.00
Black
White
Brown
Whink
Flamin' Hot
Night Club
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Bandito Slim
$5.99
Alabama Craw
Okeechobee Craw
Watermelon Red
Black Blue Flake
Green Pumpkin
Delta Craw
Black and Bruised
Florida Flipper
Baddy Shaddy
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Dangle Minnow
$5.99
White Pearl Shad
Chartreuse Pearl
Ghost Morning Dawn
Sungill
Baddy Shaddy
Pro Blue Red
Electric Shad
Green Gizzard Shad
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Limited Edition Reserve Bandito Bug - [Plum Magic Swirl]
$5.99
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Limited Edition Reserve Krackin' Craw - [Jack O' Lantern]
$5.99
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Limited Edition Reserve Bandito Bug - [Camo]
$5.99
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Limited Edition Reserve Lunker Log - [Fruit Cake]
$5.99
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Gold Series Micro Light Spinning Rod 2 Piece
$135.99
$169.99
Regular price
Sale price
Save $34.00
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Bass Mafia Boss Vibe Lipless Crankbait
from $10.99
Craw Flare
Pearl Threadfin
Raybob Red
Dainger Zone
Chrome Blackback
Chrome Blueback
Maniac Gill
Serial Giller
Savy shad
French Pearl
Gold Digger
Ghost Minnow
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Bass Mafia Fugitive Flat-Sided Crankbait
$10.99
Citrus Shad
Summer Sexy
Serial Giller
Spring Craw
Chartreuse Blackback
Dainger Zone
Matte Shad
Smallie Smasher
Gold Digger
Toxic Gill Flash
Blue Craw
Shaddy Ice
Chrome TN Shad
Warmouth
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Bass Mafia Unloaded Daingerous Swimbait
$13.99
Violet Albino
Blackback Shad
Chartreuse Blue
Albino
Texas Gizzard
Blueback Herring
Tennesse Shad
Ghost Pro Bass
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Gold Series Go-To Spinning Rod 2 Piece
$135.99
$169.99
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Save $34.00
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Gold Series Micro Light Spinning Rod
$135.99
$169.99
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Save $34.00
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